what we do
MUSIC VIDEOS
CONCERT VIDEOS
DOCUMENTARY
PRESENTING
PRODUCT VIDEOS
COACHING
A musician messaged me recently and said I was wasting my time making music videos. Apparently her manager told her not to bother because “no one watches them anymore.” Which is always a fun thing to hear when a big part of your job is… making music videos. Now, before you think I told her the manager was clueless, I didn’t. Because here’s the thing. He’s kind of right. And also completely wrong.
Let's face the elephant in the room If you’re a musician thinking, “AI is going to make me irrelevant”, pull up a chair. I'm about to drop a few truth bombs - in fact a lot of truth bombs!
Ask Yourself This One Question Today 👇 Why are you doing this? No seriously. Why are you posting stuff on social? Because the answer to that will tell you exactly how to create your marketing strategy. It’s that simple. (And yes, there’s a very important reason I’m bringing this up — we’ll circle back to that. Pin it. 📌)