Who's behind Monoki?
I've been pretty hesitant about telling my story here. Purely because I want Monoki to stand up on its own, a product built on its own achievements.
But the more I speak with business owners and musicians the more I've been asked about my own background and why I've been referred to as 'the man who's lived a thousand lives'.
So this is a very potted history of the time before Monoki.

The man who's lives a thousand lives
I very rarely say no to anything. Sometimes that can be a problem. But the many times I’ve said yes are the reasons why some people are amazed by everything I’ve done in just over half century on the planet.
I'm not going to bore you with the whole list here but these are just a few of the things I've said yes to so far (in no particular order) (feel free to get in touch if you'd like a story).
- Played drums on a song in Queen’s recording studio.
- Had a book released by the same publisher as JK Rowling.
- Presented breakfast shows for the biggest UK radio group.
- Produced music videos from 300 miles away and the top of a mountain.
- Shared a stage with Westlife, Busted and McFly (although not all at once).
- Sold stuff on TV for QVC.
- Broadcast on the radio from a plane 1,500 feet above London.
- Entered a colleague’s car into a stock car race without telling her.
I’m just scratching the surface but I have said yes to a lot of really cool things. However at the time of saying yes, I didn’t know how to do many of these things or even have a clear idea of what I was really saying yes to.
Currently I'm working out why I said yes to producing and directing a three part documentary for the telly. I'm over a year in and still looking for the answer. More on that below.
So why share?
I am the sum of my parts. Those parts have lead to Monoki Media. As a result of all the things I've said yes to and had to learn along the way (sometimes quite quickly), I am in a unique position to offer you (or anyone else) something a little different.
In fact, with the world becoming increasingly connected through the lens of a camera it seems that all my experiences now have a place ... together.
- Graphic Design
- Copywriting
- Broadcasting
- TV presenting
- Audio and music production
- Marketing
- Campaign creation
- Video and film production
- Presenter coaching
So why Monoki?
A sense of mortality I guess. Video production could possibly be my final big career shift. If I chose to call myself Paul Mumford Media (as I did for a while), that's all on me. I want everything I've learned (and it's quite a bit) to continue without me.
This doesn't mean I'm ready to hang up my many hats, far from it. I'll keep doing this stuff for as long as my body will allow me to. Why would I want to retire to a golf course when I love what I do. I have literally nothing to retire from ... and I can't stand golf.
So I found a name that was bigger than me but a sum of all my parts, MO for my Dad Maurice, NO for my Mum Norma and KI for my daughter and the future ... perhaps.
My daughter Kyra loves all this filming stuff too. She's really only just starting to make a life after graduating with honours as a film maker and digital creator. But she has been my assistant director on several music videos. Regardless of the adventures in store for her, she now has a ready made business that she can take with her.
What's next?
A documentary as it turns out. While chatting with award winning soul singer Nate James, (who I work a lot with) we discussed an idea which has now turned into a three part documentary currently being pitched to all the major TV companies. Amazingly quite a few of them are making some positive noises.
Aside from that I'm still making music videos, filming concerts and producing corporate work as well as managing and marketing for a few musicians and companies,
Beyond that who knows, but I do know it won't be boring. And it definitely won't be golf!


